LMA Annual Meeting: What's missing from this picture?

I had just completed a briefing pack and thought I would take a look at the Legal Marketing Association's (aka LMA) Annual Conference Program when I noticed a program titled "Practical Applications and Real-World Tactics for Harnessing the Power of the Internet and Research Databases for Competitive Intelligence." Naturally, this piqued my curiosity. So I looked at the Speakers' credentials thinking that it might be someone I know. However, I noticed a strange thing when I looked at these credentials: Neither of them appear to be involved in Competitive Intelligence (CI) research. I believe that, in order to maximize the usefulness of the program, people discussing the topic should have some first-hand knowledge of the subject. I'm sure the two presenters scheduled for this program are very knowledgeable in the field of Marketing and Business Development. However, I'm not convinced that they have extensive current experience in the daily process of conducting CI research. Now, I realize that, as co-Chair of a nationwide group consisting solely of over 300 CI Law Firm Researchers, I may be a bit biased on the subject. I wonder how much effort went into putting together this panel, especially when it wouldn't be difficult for the people behind this panel to utilize the existing contacts and liasons with both AALL and SLA to get qualified, experienced presenters.